Weekend Forecast: 'Paul Blart: Mall Cop 2', 'Unfriended', & 'Monkey Kingdom'

Featured Stories - on April 15, 2015 by BoxOffice Staff

apr17pred.pngA slew of new films hit theaters this weekend, with three going into wide release off the bat. Will any take down Furious 7?

Paul Blart: Mall Cop 2

PROS:

- The first film was a surprise word-of-mouth success among families with its $146 million domestic run.
- Kevin James has gone on to star two successful Grown Ups films since then.
- Flixster activity is trending on par with the SpongeBob sequel, while Facebook activity is significantly ahead of it.

CONS:

- It's been five years since the original; will families who turned out then still be interested?
- Aside from Grown Ups, James hasn't found much box office success recently.
- Twitter activity, while solid leading up to this week, has plateaued a bit.

Unfriended

PROS:

- The first trailer made waves throughout social media -- particularly Facebook -- when it premiered earlier this year.
- Horror audiences have been generally under-served with unappealing films over the past few months.
- Twitter activity has picked in the last few days.

CONS:

- The R rating could limit the audience size as the film will appeal to a large amount of underage youth.
- The unique marketing campaign could leave awareness a bit low for those outside the target audience.
- Flixster activity leaves something to be desired.

Monkey Kingdom

PROS:

- Disney's (mostly) annual Earth Day release has become a tradition among select audiences.
- Families looking for something a little different may opt for this.

CONS:

- Social media buzz is virtually non-existent, especially on Facebook where it claims just 547 fans... total.
- This is becoming the type of film most audiences will wait for after-market releases to view.

Check out our complete weekend forecast in the table below.

Title Release Date Distributor Weekend Domestic Total through Sunday, April 19
Furious 7 Apr 3, 2015 Universal
$32,000,000 $297,800,000
Paul Blart: Mall Cop 2 Apr 17, 2015 Sony / Columbia
$27,500,000 $27,500,000
Unfriended Apr 17, 2015 Universal
$20,500,000 $20,500,000
Home (2015) Mar 27, 2015 Fox / DreamWorks Animation
$11,500,000 $144,000,000
The Longest Ride Apr 10, 2015 Fox
$6,500,000 $23,200,000
Monkey Kingdom Apr 17, 2015 Disneynature
$5,200,000 $5,200,000
Get Hard Mar 27, 2015 Warner Bros.
$4,800,000 $78,300,000
Cinderella (2015) Mar 13, 2015 Disney
$4,500,000 $187,000,000
Woman In Gold Apr 1, 2015 Weinstein Company
$4,200,000 $15,700,000
The Divergent Series: Insurgent Mar 20, 2015 Lionsgate / Summit
$4,000,000 $120,500,000
True Story Apr 17, 2015 Fox Searchlight
$2,500,000 $2,500,000
While We're Young Mar 27, 2015 A24
$2,000,000 $4,600,000
Child 44 Apr 17, 2015 Lionsgate / Summit
$1,700,000 $1,700,000

Phil Contrino, Daniel Garris, Alex Edghill, and Shawn Robbins contributed to this report. 

Tags: Furious 7, predictions, Monkey Kingdom, Unfriended, Paul Blart: Mall Cop 2

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