Grosses

Weekend Estimates: 'The Boss' ($23.48M) & 'Batman v Superman' ($23.44M) in Tight Race for First Place; 'Hardcore Henry' ($5.10M) Arrives SoftlyApril 10, 2016 09:42 AM

by Daniel Garris

It was an extremely close race between Universal's The Boss and Warner's Batman v Superman: Dawn of Justice for first place this weekend. The Boss is currently estimated to come out ahead with $23.48 million, but with an estimated lead of only $45,000, either film could ultimately end up in first place this weekend.

Regardless of whether or not it ends up in first place this weekend, The Boss outpaced expectations and performed well with its modest price tag in mind. The Melissa McCarthy led R-rated comedy also proved to be critic-proof this weekend. The film's opening weekend performance was 9 percent ahead of the $21.58 million opening weekend of 2014's Tammy (though it should be noted that Tammy's opening weekend take was softened by a Wednesday debut) and 19 percent below the $29.09 million debut of last year's Spy (it should be noted that The Boss had been widely expected to open below Spy). With this weekend's performance of The Boss, McCarthy continues to remain one of the more consistent box office draws in recent years. McCarthy will next appear in Sony's Ghostbusters, which arrives on July 15.

The Boss started out with $8.11 million on Friday (which included an estimated $985,000 from Thursday night shows), increased a healthy 20 percent on Saturday to take in $9.73 million and is estimated to decline 42 percent on Sunday to gross $5.64 million. That gave the film an estimated opening weekend to Friday ratio of 2.90 to 1. The Boss skewed heavily toward female moviegoers (67 percent) and slightly towards moviegoers under the age of 35 (51 percent). Audience reception to The Boss appears to be lackluster as the film received a C+ rating on CinemaScore and current has a Flixster audience score of just 50 percent. With that in mind, it's quite possible that The Boss won't hold up as well going forward as McCarthy's previous hits have. On the other hand, the film's mentioned strong Saturday hold is an early encouraging sign.

After leading the box office for the past two weeks Batman v Superman: Dawn of Justice fell to a close second place this weekend with an estimated $23.44 million. The blockbuster 3D superhero film starring Ben Affleck and Henry Cavill continued to fall off sharply, as the film was down 54 percent from last weekend. Batman v Superman is now on the verge of reaching the $300 million domestic mark with a 17-day take of $296.69 million. However, as a result of its soft holding power thus far, Batman v Superman is now running just 1 percent ahead of the $294.51 million 17-day take of last year's Furious 7 (which fell 51 percent in its third weekend to gross $29.16 million). With that in mind, Batman v Superman will soon fall behind the pace of Furious 7, especially with Disney's highly anticipated The Jungle Book entering the marketplace this coming Friday.

While Batman v Superman continued to decline sharply this weekend, Disney's Zootopia continued to display strong holding power with an estimated third place take of $14.35 million. The blockbuster 3D computer animated film was down just 26 percent from last weekend. Without taking into account ticket price inflation, Zootopia registered the eighth largest sixth weekend gross of all-time. Zootopia is also on the verge of reaching the $300 million domestic mark with a 38-day take of $296.01 million. The film is now running just 8 percent behind the $320.39 million 38-day take of last year's Inside Out and will continue to make up ground in that comparison going forward. Zootopia already has a current total gross to opening weekend ratio of 3.94 to 1.

Universal's My Big Fat Greek Wedding 2 placed in fourth with an estimated $6.42 million. The PG-13 rated comedy sequel starring and written by Nia Vardalos was down 43 percent, as the film took a hit from the debut The Boss this weekend. My Big Fat Greek Wedding 2 continues to perform towards the higher end of expectations with a 17-day take of $46.75 million. That places the film 6 percent behind the $49.59 million 17-day gross of last year's The Intern (which fell just 26 percent in its third weekend to take in $8.68 million). My Big Fat Greek Wedding 2 will hope to re-stabilize next weekend with the debut of The Boss behind it.

Hardcore Henry rounded out the weekend's top five with an estimated $5.10 million. The low-budget action film from STX Entertainment opened below pre-release expectations and delivered a lackluster per-location average of $1,690 from just 3,015 locations. The trailer for Hardcore Henry had gone over well, especially online, but that reception ultimately failed to get moviegoers to see the film this weekend. Hardcore Henry delivered the lowest debut for STX Entertainment to date in the distributor's young history. The film opened with $2.01 million on Friday (which included an estimated $380,000 from Thursday night shows), declined a concerning 7 percent on Saturday to gross $1.87 million and is estimated to slide 35 percent on Sunday to take in $1.22 million. That places the film's estimated opening weekend to Friday ratio at a fairly front-loaded 2.54 to 1. Much like The Boss, Hardcore Henry doesn't appear to be going over all that well with moviegoers. Hardcore Henry also received a C+ rating on CinemaScore and has a respectable current Flixster audience score of 66 percent.

Faith-based films Miracles from Heaven and God's Not Dead 2 claimed sixth and seventh place with respective estimated takes of $4.80 million and $4.05 million. Sony's Miracles from Heaven was down a very solid 34 percent this weekend, while God's Not Dead 2 was down a sizable 47 percent. Miracles from Heaven passed the $50 million mark this weekend and continues to perform nicely with $53.81 million in 26 days. God's Not Dead 2 has been far less impressive with $13.84 million in ten days and clearly isn't duplicating the word of mouth or the performance of its predecessor, 2014's God's Not Dead, which grossed $21.75 million in its first ten days after falling just 4.5 percent in its second weekend to take in $8.80 million.

Weekend Actuals (Domestic) Fri, Mar. 13 - Sun, Mar. 15

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Cinderella (2015)$67,877,361--3,845--$17,653$67,877,3611Disney
2Run All Night$11,012,305--3,171--$3,473$11,012,3051Warner Bros.
3Kingsman: The Secret Service$6,214,863-25%2,635-466$2,359$107,388,1015Fox
4Focus (2015)$5,739,006-43%2,855-468$2,010$43,966,4213Warner Bros.
5CHAPPiE$5,703,935-57%3,2010$1,782$23,316,6962Sony / Columbia
6The Second Best Exotic Marigold Hotel$5,686,043-33%2,022449$2,812$18,046,3082Fox Searchlight
7The SpongeBob Movie: Sponge Out of Water$4,023,185-40%2,659-438$1,513$154,614,5576Paramount
8McFarland, USA$3,604,989-31%2,455-337$1,468$34,887,0964Disney
9Fifty Shades of Grey$2,863,875-48%2,039-749$1,405$161,345,4855Universal / Focus
10The DUFF$2,854,628-40%2,301-258$1,241$30,272,0354CBS Films / Lionsgate
11The Lazarus Effect$2,846,943-44%2,054-612$1,386$21,771,2613Relativity Media
12American Sniper$2,811,342-36%2,001-544$1,405$341,380,90612Warner Bros.
13Unfinished Business$2,315,953-51%2,7770$834$8,693,7082Fox

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Paddington$701,829-44%837-298$839$73,292,0079Weinstein / Dimension
2The Imitation Game$665,205-41%525-337$1,267$89,514,86316Weinstein Company
3Jupiter Ascending$509,233-54%454-489$1,122$45,974,3676Warner Bros.
4A la Mala$362,009-56%273-111$1,326$3,204,0833Lionsgate / Pantelion
5What We Do in the Shadows$321,9251%12626$2,555$1,375,3815Unison / Paladin
6The Wedding Ringer$269,412-22%277-33$973$63,922,4939Sony / Screen Gems
7Big Hero 6$230,081-30%259-51$888$221,690,34619Disney
8Night at the Museum: Secret of the Tomb$227,437-18%220-45$1,034$112,675,96213Fox
9Birdman$221,887-69%239-538$928$42,025,32922Fox Searchlight
10Selma$219,507-41%231-39$950$51,363,55012Paramount
11Taken 3$204,017-3%253-3$806$88,601,85910Fox
12Into the Woods$180,883-14%209-29$865$127,525,81312Disney
13The Hobbit: The Battle of the Five Armies$140,989-35%222-69$635$254,916,28513Warner Bros. / New Line
14Hot Tub Time Machine 2$103,181-81%136-764$759$12,174,9224Paramount
15The Theory of Everything$100,496-61%168-187$598$35,705,50119Focus
16Black or White$97,008-61%158-231$614$21,265,7517Relativity Media
17Seventh Son$90,060-46%116-87$776$17,176,9006Universal
18The Hunger Games: Mockingjay - Part 1$85,318-49%175-50$488$337,103,87317Lionsgate
19Project Almanac$82,275-41%123-63$669$22,251,1967Paramount
20Penguins of Madagascar$66,617-17%105-25$634$83,033,00516Fox / DreamWorks Animation
21Annie (2014)$52,376-42%126-13$416$85,911,26213Sony / Columbia

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1'71$202,121192%6549$3,110$372,5993Roadside Attractions
2It Follows$160,089--4--$40,022$160,0891RADiUS-TWC / Dimension
3NH10$149,546--40--$3,739$149,5461Eros International
4Gett: The Trial of Viviane Amsalem$85,82473%3921$2,201$355,4755Music Box Films
5Deli Man$64,2174%327$2,007$211,7333Cohen Media Group
6Interstellar$63,011-23%77-25$818$187,993,56219Paramount
7Strange Magic$59,483-21%98-18$607$12,234,8908Disney
8Leviathan (2014)$58,981--49--$1,204$1,092,76512Sony Pictures Classics
9Timbuktu$57,633-9%380$1,517$824,9007Cohen Media Group
10The Wrecking Crew$56,858--7--$8,123$56,8581Magnolia Pictures
11Wild (2014)$49,040-30%61-32$804$37,679,60215Fox Searchlight
12Song of the Sea$44,895-18%48-4$935$737,49313GKIDS
13Journey to the South Pacific$37,01211%11-1$3,365$5,998,20168IMAX / MacGillivray Freeman
14Hubble 3D$36,90018%91$4,100$47,871,874261Warner Bros. / IMAX
15Island of Lemurs: Madagascar$35,444-6%350$1,013$8,993,67050Warner Bros. / IMAX
16She's Beautiful When She's Angry$28,57229%14-5$2,041$278,75815International Film Circuit
17Seymour: An Introduction$26,587--2--$13,294$26,5871IFC Films
18Ballet 422$26,3060%256$1,052$247,7476Magnolia Pictures
19The Hunting Ground$25,371143%86$3,171$81,8973RADiUS-TWC
20Maps to the Stars$23,906-63%17-44$1,406$318,6313Focus World
21The Tales of Hoffmann (2015 re-issue)$23,340--2--$11,670$23,3401Rialto Pictures
22Above and Beyond$14,282-5%7-1$2,040$196,1957International Film Circuit
23After the Ball$13,545-9%14-5$968$118,8403Freestyle Releasing
24The Woman In Black 2: Angel of Death$13,36526%3216$418$26,496,58311Relativity Media
25The Salvation$12,995--28--$464$29,6483IFC Films
26An Honest Liar$12,567-9%64$2,095$30,8042Abramorama
273 Hearts$11,794--1--$11,794$11,7941Cohen Media Group
28Eva (2015)$10,395--50--$208$10,3951Weinstein Company
29Citizenfour$9,396-39%12-3$783$2,759,15421RADiUS-TWC
30Old Fashioned$8,812-68%18-37$490$1,909,6056Freestyle Releasing
31The 2015 Oscar Nominated Short Films$8,080-25%7-4$1,154$2,408,4517ShortsHD
32Grey Gardens (2015 re-issue)$7,809-44%21$3,905$30,9662Janus Films
33Big Eyes$7,545-1%16-4$472$14,471,29812Weinstein Company
34Antarctica: A Year on Ice$7,476--3--$2,492$285,24116Music Box Films
35Two Days, One Night$7,095--21--$338$1,383,03212IFC Films
36Ode to My Father$6,801-52%51$1,360$2,276,09212CJ Entertainment
37Ida (2014)$6,317-45%9-9$702$3,808,71546Music Box Films
38Snow Girl and the Dark Crystal$5,950-74%5-7$1,190$149,3873Well Go USA
39Under the Sea 3D$5,56067%71$794$34,456,358318Warner Bros. / IMAX
40Like Sunday, Like Rain$4,975360%42$1,244$6,9182Monterey Media
41Futuro Beach$3,821-5%40$955$13,7033Strand Releasing
42Farewell to Hollywood$3,475--2--$1,738$5,4663International Film Circuit
43Human Capital$3,206--3--$1,069$130,2839Film Movement
44Beloved Sisters$3,115557%30$1,038$51,30210Music Box Films
45Born to Be Wild 3D$2,722-7%71$389$23,950,228206Warner Bros. / IMAX
46Six Dance Lessons in Six Weeks$2,170-58%3-3$723$96,65914Dada Films
47Buzzard$2,043-75%5-6$409$13,6842Oscilloscope
48The Tale of The Princess Kaguya$1,928-40%2-2$964$698,61222GKIDS
49The Lesson$1,801--1--$1,801$5,3422Film Movement
50Boyhood$1,067--2--$534$25,361,98736IFC Films
51Mommy$601-50%50$120$3,497,3798Roadside Attractions
52Boy Meets Girl$453--1--$453$17,7576Bramacharia LLC
53Girlhood (2015)$406-82%1-2$406$45,5287Strand Releasing