Grosses

Weekend Estimates: 'The Boss' ($23.48M) & 'Batman v Superman' ($23.44M) in Tight Race for First Place; 'Hardcore Henry' ($5.10M) Arrives SoftlyApril 10, 2016 09:42 AM

by Daniel Garris

It was an extremely close race between Universal's The Boss and Warner's Batman v Superman: Dawn of Justice for first place this weekend. The Boss is currently estimated to come out ahead with $23.48 million, but with an estimated lead of only $45,000, either film could ultimately end up in first place this weekend.

Regardless of whether or not it ends up in first place this weekend, The Boss outpaced expectations and performed well with its modest price tag in mind. The Melissa McCarthy led R-rated comedy also proved to be critic-proof this weekend. The film's opening weekend performance was 9 percent ahead of the $21.58 million opening weekend of 2014's Tammy (though it should be noted that Tammy's opening weekend take was softened by a Wednesday debut) and 19 percent below the $29.09 million debut of last year's Spy (it should be noted that The Boss had been widely expected to open below Spy). With this weekend's performance of The Boss, McCarthy continues to remain one of the more consistent box office draws in recent years. McCarthy will next appear in Sony's Ghostbusters, which arrives on July 15.

The Boss started out with $8.11 million on Friday (which included an estimated $985,000 from Thursday night shows), increased a healthy 20 percent on Saturday to take in $9.73 million and is estimated to decline 42 percent on Sunday to gross $5.64 million. That gave the film an estimated opening weekend to Friday ratio of 2.90 to 1. The Boss skewed heavily toward female moviegoers (67 percent) and slightly towards moviegoers under the age of 35 (51 percent). Audience reception to The Boss appears to be lackluster as the film received a C+ rating on CinemaScore and current has a Flixster audience score of just 50 percent. With that in mind, it's quite possible that The Boss won't hold up as well going forward as McCarthy's previous hits have. On the other hand, the film's mentioned strong Saturday hold is an early encouraging sign.

After leading the box office for the past two weeks Batman v Superman: Dawn of Justice fell to a close second place this weekend with an estimated $23.44 million. The blockbuster 3D superhero film starring Ben Affleck and Henry Cavill continued to fall off sharply, as the film was down 54 percent from last weekend. Batman v Superman is now on the verge of reaching the $300 million domestic mark with a 17-day take of $296.69 million. However, as a result of its soft holding power thus far, Batman v Superman is now running just 1 percent ahead of the $294.51 million 17-day take of last year's Furious 7 (which fell 51 percent in its third weekend to gross $29.16 million). With that in mind, Batman v Superman will soon fall behind the pace of Furious 7, especially with Disney's highly anticipated The Jungle Book entering the marketplace this coming Friday.

While Batman v Superman continued to decline sharply this weekend, Disney's Zootopia continued to display strong holding power with an estimated third place take of $14.35 million. The blockbuster 3D computer animated film was down just 26 percent from last weekend. Without taking into account ticket price inflation, Zootopia registered the eighth largest sixth weekend gross of all-time. Zootopia is also on the verge of reaching the $300 million domestic mark with a 38-day take of $296.01 million. The film is now running just 8 percent behind the $320.39 million 38-day take of last year's Inside Out and will continue to make up ground in that comparison going forward. Zootopia already has a current total gross to opening weekend ratio of 3.94 to 1.

Universal's My Big Fat Greek Wedding 2 placed in fourth with an estimated $6.42 million. The PG-13 rated comedy sequel starring and written by Nia Vardalos was down 43 percent, as the film took a hit from the debut The Boss this weekend. My Big Fat Greek Wedding 2 continues to perform towards the higher end of expectations with a 17-day take of $46.75 million. That places the film 6 percent behind the $49.59 million 17-day gross of last year's The Intern (which fell just 26 percent in its third weekend to take in $8.68 million). My Big Fat Greek Wedding 2 will hope to re-stabilize next weekend with the debut of The Boss behind it.

Hardcore Henry rounded out the weekend's top five with an estimated $5.10 million. The low-budget action film from STX Entertainment opened below pre-release expectations and delivered a lackluster per-location average of $1,690 from just 3,015 locations. The trailer for Hardcore Henry had gone over well, especially online, but that reception ultimately failed to get moviegoers to see the film this weekend. Hardcore Henry delivered the lowest debut for STX Entertainment to date in the distributor's young history. The film opened with $2.01 million on Friday (which included an estimated $380,000 from Thursday night shows), declined a concerning 7 percent on Saturday to gross $1.87 million and is estimated to slide 35 percent on Sunday to take in $1.22 million. That places the film's estimated opening weekend to Friday ratio at a fairly front-loaded 2.54 to 1. Much like The Boss, Hardcore Henry doesn't appear to be going over all that well with moviegoers. Hardcore Henry also received a C+ rating on CinemaScore and has a respectable current Flixster audience score of 66 percent.

Faith-based films Miracles from Heaven and God's Not Dead 2 claimed sixth and seventh place with respective estimated takes of $4.80 million and $4.05 million. Sony's Miracles from Heaven was down a very solid 34 percent this weekend, while God's Not Dead 2 was down a sizable 47 percent. Miracles from Heaven passed the $50 million mark this weekend and continues to perform nicely with $53.81 million in 26 days. God's Not Dead 2 has been far less impressive with $13.84 million in ten days and clearly isn't duplicating the word of mouth or the performance of its predecessor, 2014's God's Not Dead, which grossed $21.75 million in its first ten days after falling just 4.5 percent in its second weekend to take in $8.80 million.

Daily Domestic Gross Sat, Mar. 23 2013

Wide (1000+)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1The Croods$18,980,86263%4,046--$4,691$30,626,2161Fox / DreamWorks Animation
2Olympus Has Fallen$12,411,04923%3,098--$4,006$22,473,1901FilmDistrict
3Oz: The Great and Powerful$9,744,25073%3,805-107$2,561$170,909,4393Disney
4The Call$3,921,97647%2,5070$1,564$28,799,5822Sony / TriStar
5Admission$2,710,68932%2,160--$1,255$4,764,5281Focus
6The Incredible Burt Wonderstone$1,907,32444%3,1600$604$16,324,6762Warner Bros. / New Line
7Jack the Giant Slayer$1,326,44571%2,560-797$518$58,190,7024Warner Bros. / New Line
8Identity Thief$1,212,96060%2,166-676$560$127,152,9907Universal
9Snitch (2013)$869,12563%1,807-546$481$39,816,2545Lionsgate / Summit
10Silver Linings Playbook$758,37871%1,044-558$726$126,780,77519Weinstein Company
11Safe Haven$522,93541%1,279-927$409$68,673,4326Relativity Media
1221 And Over$432,62625%1,134-1290$382$23,913,3054Relativity Media
13Escape From Planet Earth$208,75580%1,494-717$140$53,201,9206Weinstein Company

Limited (100 — 999)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$327,01379%489-157$669$122,336,47818Fox
2Quartet$265,05373%425-263$624$15,754,64711Weinstein Company
3The Last Exorcism Part II$156,51158%455-1120$344$14,944,5864CBS Films
4Stoker$153,81453%275181$559$1,025,9474Fox Searchlight
5A Good Day to Die Hard$146,29669%448-669$327$66,170,2646Fox
6Dead Man Down$132,01156%612-1576$216$10,522,6793FilmDistrict
7Django Unchained$127,52370%29630$431$161,926,45513Weinstein Company
8Side Effects (2013)$127,31079%225-177$566$30,909,5447Open Road
9Emperor$123,27853%237-74$520$2,520,8593Roadside Attractions
10Warm Bodies$106,85043%299-360$357$64,962,3608Lionsgate / Summit
11Hansel and Gretel: Witch Hunters$90,55769%20979$433$54,867,9749Paramount
12Dark Skies$87,34549%205-498$426$16,975,3195Weinstein / Dimension
13The Hobbit: An Unexpected Journey$81,38665%235-70$346$302,648,44515Warner Bros. / New Line
14Argo$69,61085%185-355$376$135,484,02824Warner Bros.
15Zero Dark Thirty$64,42069%215-235$300$95,578,99614Sony / Columbia
16Parental Guidance$62,24644%185-37$336$76,706,10013Fox
17InAPPropriate Comedy$58,8892%275--$214$116,6421Freestyle Releasing
18Rise of The Guardians$45,97190%162-51$284$103,141,94918Paramount / DreamWorks
19Les Miserables (2012)$43,86070%129-112$340$148,648,01013Universal
20Beautiful Creatures (2013)$43,85357%18863$233$19,277,6906Warner Bros.
21Mama$41,60060%130-74$320$71,444,84010Universal
22The Impossible$33,99651%12318$276$18,716,02214Lionsgate / Summit

Platform (1 — 99)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1From Up on Poppy Hill$24,45963%64$4,077$111,7062GKIDS
2The Sapphires$18,454114%4--$4,614$27,0861Weinstein Company
3To the Arctic 3D$17,96126%520$345$11,768,95449Warner Bros. / IMAX
4Born to Be Wild 3D$13,001-1%300$433$22,262,001103Warner Bros. / IMAX
5Gangster Squad$12,08134%500$242$45,959,32711Warner Bros.
6Parker$9,88760%55-37$180$17,579,5529FilmDistrict
7The Lost Medallion: The Adventures of Billy Stone$9,20828%28-17$329$341,7474Methinx Entertainment
8Bless Me, Ultima$9,17569%21-24$437$1,505,3735Arenas Entertainment
9Kai Po Che$8,13563%18-24$452$1,101,7295UTV Motion Pictures
10Starbuck$6,99366%3--$2,331$3,466,2261eOne Films US
11Hyde Park on Hudson$5,71530%20-11$286$6,363,74116Focus
12Camp (2013)$4,115-38%172$242$84,4715Freestyle Releasing
13A Resurrection$2,7258%17--$160$5,2501Archstone Distribution
14Girl Rising$2,530--1--$2,530$430,4163Gathr Films
15Rangrezz$1,6196%11--$147$3,1441UTV Motion Pictures