Weekend Estimates: 'The Boss' ($23.48M) & 'Batman v Superman' ($23.44M) in Tight Race for First Place; 'Hardcore Henry' ($5.10M) Arrives SoftlyApril 10, 2016 09:42 AM

by Daniel Garris

It was an extremely close race between Universal's The Boss and Warner's Batman v Superman: Dawn of Justice for first place this weekend. The Boss is currently estimated to come out ahead with $23.48 million, but with an estimated lead of only $45,000, either film could ultimately end up in first place this weekend.

Regardless of whether or not it ends up in first place this weekend, The Boss outpaced expectations and performed well with its modest price tag in mind. The Melissa McCarthy led R-rated comedy also proved to be critic-proof this weekend. The film's opening weekend performance was 9 percent ahead of the $21.58 million opening weekend of 2014's Tammy (though it should be noted that Tammy's opening weekend take was softened by a Wednesday debut) and 19 percent below the $29.09 million debut of last year's Spy (it should be noted that The Boss had been widely expected to open below Spy). With this weekend's performance of The Boss, McCarthy continues to remain one of the more consistent box office draws in recent years. McCarthy will next appear in Sony's Ghostbusters, which arrives on July 15.

The Boss started out with $8.11 million on Friday (which included an estimated $985,000 from Thursday night shows), increased a healthy 20 percent on Saturday to take in $9.73 million and is estimated to decline 42 percent on Sunday to gross $5.64 million. That gave the film an estimated opening weekend to Friday ratio of 2.90 to 1. The Boss skewed heavily toward female moviegoers (67 percent) and slightly towards moviegoers under the age of 35 (51 percent). Audience reception to The Boss appears to be lackluster as the film received a C+ rating on CinemaScore and current has a Flixster audience score of just 50 percent. With that in mind, it's quite possible that The Boss won't hold up as well going forward as McCarthy's previous hits have. On the other hand, the film's mentioned strong Saturday hold is an early encouraging sign.

After leading the box office for the past two weeks Batman v Superman: Dawn of Justice fell to a close second place this weekend with an estimated $23.44 million. The blockbuster 3D superhero film starring Ben Affleck and Henry Cavill continued to fall off sharply, as the film was down 54 percent from last weekend. Batman v Superman is now on the verge of reaching the $300 million domestic mark with a 17-day take of $296.69 million. However, as a result of its soft holding power thus far, Batman v Superman is now running just 1 percent ahead of the $294.51 million 17-day take of last year's Furious 7 (which fell 51 percent in its third weekend to gross $29.16 million). With that in mind, Batman v Superman will soon fall behind the pace of Furious 7, especially with Disney's highly anticipated The Jungle Book entering the marketplace this coming Friday.

While Batman v Superman continued to decline sharply this weekend, Disney's Zootopia continued to display strong holding power with an estimated third place take of $14.35 million. The blockbuster 3D computer animated film was down just 26 percent from last weekend. Without taking into account ticket price inflation, Zootopia registered the eighth largest sixth weekend gross of all-time. Zootopia is also on the verge of reaching the $300 million domestic mark with a 38-day take of $296.01 million. The film is now running just 8 percent behind the $320.39 million 38-day take of last year's Inside Out and will continue to make up ground in that comparison going forward. Zootopia already has a current total gross to opening weekend ratio of 3.94 to 1.

Universal's My Big Fat Greek Wedding 2 placed in fourth with an estimated $6.42 million. The PG-13 rated comedy sequel starring and written by Nia Vardalos was down 43 percent, as the film took a hit from the debut The Boss this weekend. My Big Fat Greek Wedding 2 continues to perform towards the higher end of expectations with a 17-day take of $46.75 million. That places the film 6 percent behind the $49.59 million 17-day gross of last year's The Intern (which fell just 26 percent in its third weekend to take in $8.68 million). My Big Fat Greek Wedding 2 will hope to re-stabilize next weekend with the debut of The Boss behind it.

Hardcore Henry rounded out the weekend's top five with an estimated $5.10 million. The low-budget action film from STX Entertainment opened below pre-release expectations and delivered a lackluster per-location average of $1,690 from just 3,015 locations. The trailer for Hardcore Henry had gone over well, especially online, but that reception ultimately failed to get moviegoers to see the film this weekend. Hardcore Henry delivered the lowest debut for STX Entertainment to date in the distributor's young history. The film opened with $2.01 million on Friday (which included an estimated $380,000 from Thursday night shows), declined a concerning 7 percent on Saturday to gross $1.87 million and is estimated to slide 35 percent on Sunday to take in $1.22 million. That places the film's estimated opening weekend to Friday ratio at a fairly front-loaded 2.54 to 1. Much like The Boss, Hardcore Henry doesn't appear to be going over all that well with moviegoers. Hardcore Henry also received a C+ rating on CinemaScore and has a respectable current Flixster audience score of 66 percent.

Faith-based films Miracles from Heaven and God's Not Dead 2 claimed sixth and seventh place with respective estimated takes of $4.80 million and $4.05 million. Sony's Miracles from Heaven was down a very solid 34 percent this weekend, while God's Not Dead 2 was down a sizable 47 percent. Miracles from Heaven passed the $50 million mark this weekend and continues to perform nicely with $53.81 million in 26 days. God's Not Dead 2 has been far less impressive with $13.84 million in ten days and clearly isn't duplicating the word of mouth or the performance of its predecessor, 2014's God's Not Dead, which grossed $21.75 million in its first ten days after falling just 4.5 percent in its second weekend to take in $8.80 million.

Daily Domestic Gross Thu, Jul. 12 2018

Wide (1000+)

#TitleThu, Jul. 12 2018LocationsAvg.TotalWks.Dist.
1Ant-Man and the Wasp$5,293,629-10%4,206--$1,259$103,985,2251Disney
2Incredibles 2$3,361,684-7%4,113-297$817$519,598,4924Disney
3Jurassic World: Fallen Kingdom$2,868,360-12%4,349-136$660$347,782,2153Universal
4The First Purge$1,803,955-8%3,0310$595$40,377,9701Universal Pictures
5Sicario: Day of the Soldado$761,497-11%3,0550$249$39,350,3452Sony / Black Label
6Uncle Drew$652,043-19%2,7420$238$33,467,0402Lionsgate / Summit
7Ocean's 8$526,628-24%2,604-822$202$129,345,9365Warner Bros.
8Tag (2018)$308,307-32%2,157-1019$143$50,041,9574Warner Bros.
9Deadpool 2$159,983-28%1,267-583$126$315,455,6208Fox

Limited (100 — 999)

#TitleThu, Jul. 12 2018LocationsAvg.TotalWks.Dist.
1Won’t You Be My Neighbor?$361,805-9%893239$405$13,938,2875Focus Features
2Solo: A Star Wars Story$118,344-20%778-876$152$211,512,9767Disney
3Avengers: Infinity War$112,336-16%506-384$222$675,403,43711Disney
5Whitney$109,726-17%451--$243$1,822,4221Roadside Attractions
7Book Club$69,883-22%3740$187$67,504,4388Paramount Pictures
8Superfly$52,870-24%535-622$99$20,134,3904Sony Pictures
9350 Days - Legends. Champions. Survivors$47,526--341--$139$47,5260Fathom Events
10Adrift$35,419-8%323-185$110$30,993,9396STX Entertainment
11A Quiet Place$21,2765%1620$131$187,532,25614Paramount
12Rampage$20,003-18%120-81$167$99,078,94513Warner Bros
13American Animals$17,073-21%135-157$126$2,635,9936The Orchard
14Life Of The Party$15,576-5%15234$102$52,590,0719Warner Bros. / New Line
15Show Dogs$12,001-6%132-14$91$17,612,6608Global Road Entertainment
16Gotti$8,141-17%100-146$81$4,304,3394Vertical Entertainment

Platform (1 — 99)

#TitleThu, Jul. 12 2018LocationsAvg.TotalWks.Dist.
1Three Identical Strangers$79,989-8%5146$1,568$1,336,7742Neon
2Sorry To Bother You$68,204-27%16--$4,263$1,064,9521Annapurna Pictures
3Blumhouse's Truth or Dare$58,000--19-19$3,053$41,203,26013Universal
5Leave No Trace$42,126-9%3728$1,139$962,2912Bleeker Street
6Pacific Rim Uprising$35,045--8-8$4,381$59,583,07016Universal
7The Fall of The American Empire$25,968-17%731$356$924,9982Sony Pictures Classics
8Pandas$22,3021%350$637$2,828,77514Warner Bros.
92001: A Space Odyssey (2018 re-issue)$16,82442%72$2,403$1,271,8448Warner Bros.
10First Reformed$12,06851%77-41$157$3,356,4288A24
11Breaking In$8,700-28%92-46$95$46,383,1209Universal Pictures
12Upgrade$7,825-35%83-13$94$11,871,3656OTL Releasing
13Pope Francis - A Man of His Word$5,200--9-6$578$1,917,0958Focus Features
14Gauguin - Voyage To Tahiti$4,153-3%3--$1,384$8,4390Cohen Media Group
15Black Panther$3,12427%52-28$60$699,886,99321Disney
16Hotel Artemis$1,91214%18-22$106$6,664,5695Global Road
17Disobedience$1,82567%21-13$87$3,480,70011Bleecker Street
18I Can Only Imagine$1,253-5%21-20$60$83,482,35217Roadside Attractions
19On Chesil Beach$1,1444%2717$42$745,9718Bleecker Street
20Chappaquiddick$1977%5-1$39$17,390,48914Entertainment Studios Motion Pictures